Colgate Optic White Toothbrush and Built-In Whitening Pen Review

As a member of Influenster, an online community for product reviews, Liz is eligible to receive products to review. This month she was excited to be chosen to review the Colgate Optic White Toothbrush + Built-In Whitening Pen. The box included the toothbrush and pen, a sample of toothpaste, and coupons to buy more (and to give out to friends). Who doesn't love coupons?

#BrushWhitenGo Influenster Vox Box

From Liz...

I've never been partial to a certain toothbrush or toothpaste brand. I've always bought what was available or what looked like it would fit my needs, but I don't think I've ever bought the same one twice on purpose. But I am a fan of whitening products and was actually thinking about trying Optic White out, so how excited was I to be chosen for this Influenster VoxBox?

First let's look at the toothbrush. It looks and feels different than others I've been using recently, and in a good way. I'm liking it.

The bristles

The toothpaste is a white paste, not gel, and it leaves your teeth feeling clean (not slimy or grimy, one of my personal pet peeves about toothpastes).

The gel pen is easy to use. You take off the top, turn the bottom until it clicks a few times and you see the gel come out of the top, then you rub the gel on your teeth. No need to rinse. And when you're done, the gel clicks into the bottom of your toothbrush. Easy to keep track of.

The gel pen

The gel pen clicks into the bottom of the toothbrush

I have to say that I've tried other whitening products and found them to be kind of a pain with the applying and the waiting and the rinsing. But this is super easy. Brush. Whiten. Go. And I really like the shape of the toothbrush head.

If you're in the market for whitening products or just want to try Colgate's Optic White, be sure to use their website and register for coupons!


I received these products complimentary from Influenster for testing purposes.